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Alyssa Ramos
CEO and Chief Events Officer, Que Belle Event Production & Marketing

Ten years ago if you provided a quality product or service in a timely manner according to expectations, you created a client for life, regardless of the price point. However, with the economic challenges we face today, maintaining brand loyalty is more complex than a smiling face. While traditional factors such as quality and relationships are of important value, aspects such as evolution, feedback and uniqueness play a larger role.



We have a voice – one voice! Local Chapters are the strength, power and positive influence necessary to make a difference in the lives of women, our communities and the world. As women, we know when we join together, we are stronger, enabling us to move with confidence – the power of women is a force to be reckoned with!



Q:  Who founded The Breast Cancer Research Foundation (BCRF) and why?

A:  When Evelyn Lauder and Dr. Larry Norton founded BCRF in 1993, they realized the irrefutable power of research. They also recognized what was needed to gain real ground in the fight against breast cancer — the freedom and security to thrive and innovate. Their approach was simple: identify those people with the most promising ideas, then give them the money and flexibility to pursue them with as little bureaucracy as possible.


Categories: Star's Corner |


Your mother. Your sister. Your friend. You. Everyone knows someone who knows someone whose life has been touched by breast cancer. It’s Breast Cancer Awareness Month, and the facts still stand: About 1 in 8 women in the US will develop invasive breast cancer during their lifetime. And, aside from skin cancer, breast cancer is the most common cancer among American women. Now, due to years of research, there’s good news!


Categories: Star's Corner |

Behind every great woman… is another great woman! –Anonymous

High achievers. Savvy sisters. Smart women. I like ‘em all! Lucky for me I encounter all of these successful women in our NAPW Local Chapters. The extraordinary professional, personal and charitable accomplishments of our NAPW members this past September for Women of Achievement Month are evidence that when great women support, empower and stand behind each other, our rise to success encourages and inspires other great women.

Let’s take a look!


Joi Gordon, CEO of Dress For Success and NAPW NYC Local Chapter Women of
Achievement Award winner, and NAPW NYC Local Chapter President and National Director of Chapters Louise Newsome